Training CenterPlatform Setup → Module 03
⚙️ — Module 03

First Campaign Setup

Self-serve8–12 min readPlatform Setup

Walk through creating a complete outbound campaign from scratch in under 20 minutes.

Campaign types

Step-by-step: outbound prospecting

1 — Campaigns → New Campaign → Outbound Prospecting

Name the campaign. Select the owner (team member who handles replies).

2 — Define ICP

Select or create an ICP profile. See AI Lead Gen Module 01 for ICP scorecard building.

3 — Choose sequence

Select a template or build new. For first campaign: "5-Touch Starter" — Email D1, Email D4, LinkedIn D7, Email D12, Call D18.

4 — Sending settings

Select sending domain. Set daily volume at 30–50/day for new domains. Confirm sending window.

5 — Review and Launch

Review ICP match estimate, sequence steps, volume. Click Launch. AI starts sourcing within minutes.

First campaign rule: Tight ICP, low volume (30/day), wait 5 business days before any changes.